California Roots Festival, also known as Cali Roots, is more than just a music festival—it’s a cultural movement that brings together reggae lovers from around the world. Held every May at the Monterey County Fairgrounds in Monterey, California, the festival celebrates reggae's deep roots while blending in elements of hip-hop, rock, and ska. Since its launch in 2010, Cali Roots has become a cornerstone of the reggae community, attracting major artists and a dedicated fan base that returns year after year for the music, the vibes, and the sense of unity.
A Lineup That Honors Reggae’s Legacy
Cali Roots has hosted some of the biggest names in reggae, including Damian Marley, Stephen Marley, and Chronixx, alongside top West Coast reggae acts like Rebelution, Slightly Stoopid, and Stick Figure. The festival’s diverse lineup reflects reggae’s evolution, blending classic roots reggae with modern fusion styles. Hip-hop acts like Cypress Hill and The Roots have also graced the stage, showcasing the genre’s crossover appeal.
What sets Cali Roots apart is its ability to create a laid-back, yet high-energy atmosphere. The multiple stages allow festivalgoers to explore different sounds, from deep roots reggae to upbeat ska and dancehall. No matter where you are on the festival grounds, the spirit of reggae is alive and pulsing through the crowd.
More Than Music: The Cali Roots Experience
Cali Roots is not just about the music—it’s about the lifestyle. The festival prides itself on being eco-friendly, with recycling stations, plant-based food options, and even solar-powered stages. Art installations, live mural painting, and cultural workshops add to the immersive experience, giving attendees a chance to connect with reggae’s deeper message of peace and unity.
Festival fashion is also a major part of the experience. This is where Reggae Kush comes in—your go-to spot for reggae-inspired outfits. Whether you're looking for vibrant rasta-colored tank tops, Marley-inspired hoodies, or stylish festival accessories, Reggae Kush has you covered. Their clothing embodies the reggae spirit, combining comfort with bold, colorful designs that reflect the music's roots and global influence.
Picture yourself swaying to the sounds of Damian Marley with the sun setting over the Monterey fairgrounds, dressed in a Reggae Kush rasta hoodie or a breezy tank top. Cali Roots is a place to express yourself, and the right outfit sets the tone for a perfect festival experience.
Why Cali Roots Stands Out
While reggae festivals like Reggae Sumfest and Rototom Sunsplash are known for their size and international reach, Cali Roots has carved out a unique space by blending reggae with California’s laid-back vibe. The festival has created a strong sense of community where reggae’s message of peace, love, and resistance resonates deeply.
Cali Roots isn’t just a festival—it’s a gathering of people who believe in music as a force for change. The festival’s commitment to environmental responsibility and social justice reflects reggae’s roots in activism and spiritual awareness.
Get Ready for Cali Roots
If you're planning to hit California Roots Festival this year, make sure you’re prepared. Stock up on your reggae-inspired outfits from Reggae Kush and get ready to dance, vibe, and connect with the reggae community. Cali Roots is more than a festival—it’s a celebration of music, culture, and unity.
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